I exist because I resist

This project began as an infographic on sexual harassment but quickly grew into a full-scale social campaign addressing harassment in public spaces. Targeted at a broad audience, the campaign aimed to convey the fear and discomfort many women experience while navigating public areas alone. The core idea was to help people empathize and understand this reality.

The strategy drew inspiration directly from the streets, using the urban environment as a reference for the textures and color palette, creating a visual language that resonated with the campaign’s message.